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Cough & cold

Manage cough and cold symptoms.

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In with the new

This time of year can feel daunting for customers as they reflect on the past 12 months and look forward to what’s to come, all while dealing with freezing temperatures and little sunlight.

12 Dec 2025

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Going viral

With the 2025/26 winter season set to bring a severe rise in respiratory illnesses, pharmacy teams are likely to be busier than ever supporting customers with coughs, colds and flu.

14 Nov 2025

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Focus On: Dextromethorphan

Boost your knowledge on this ingredient to help customers with dry, irritating coughs

30 Oct 2025

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Focus on: Guaifenesin

Boost your knowledge on this ingredient and confidently recommend to customers

01 Oct 2025

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Focus On: Pseudoephedrine

Update your knowledge on this ingredient and make confident recommendations

29 Aug 2025

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Counter Conversations: Behaviour changes

Identify and take opportunities to recommend lifestyle changes

29 Aug 2025

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Category spotlight: Cough and cold

Update your knowledge on coughs and colds in time for winter

29 Aug 2025

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Acute sinusitis: treatment and management

Learn how to identify sinusitis and understand the role of sea water spray in managing associated congestion

23 Jul 2025

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Children's cough and sore throat

Learn how naturally-derived products harnessing the power of honey can support the health of the whole family

13 Feb 2025

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Cold & flu

The average adult suffers two to four colds a year in the UK. Children are even more prone, experiencing five to eight colds on average. As self care advice and OTC products for cold and flu are commonly available from the pharmacy, it is important pharmacy teams know what to recommend.

10 Jan 2025

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Cold season

As the winter months begin, the pharmacy will undoubtedly see more customers looking for help with conditions like the flu, a cold or cough. Luckily, the pharmacy is also a place where a plethora of OTC remedies are available, and where customers can gain valuable self care advice from the pharmacy team.

03 Oct 2024

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Translate your customer's cough

Refresh your knowledge on different types of cough and how customers might describe them.

02 Sep 2024

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E-module: Managing all the symptoms of a cold

Refresh your knowledge on a range of different cold symptoms and the appropriate product recommendations you can offer customers

07 Aug 2024

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Advising on cold and flu

Get ready to advise customers on managing cold and flu symptoms

22 Dec 2023

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Freezing out winter illness

The winter months cannot only exacerbate common conditions but bring with it some serious impacts on health.

11 Dec 2023

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Finding cold comforts

As the winter season sets in, pharmacies will be inundated with customers suffering from cold and flu symptoms. How teams can best help those affected?

17 Oct 2023

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